ServiceNow AI pricing change takes on enterprise ROI struggles
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ServiceNow AI pricing change takes on enterprise ROI struggles


Summary

ServiceNow is introducing three new AI-integrated pricing tiers—Foundation, Advanced, and Prime—to simplify deployment and provide more predictable costs for varying levels of AI maturity. These tiers bundle previously separate AI tools and include a pool of AI tokens, alongside a new "Context Engine" designed to personalize user experiences by learning from interaction patterns.
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